1) Information
The association issues every two months a newsletter, circulated to all its members, with information on the activities of the A.P.C.C. and national and international news relevant to the sector.
It publishes every other month a magazine entitled “SHOPPING - CENTROS COMERCIAIS EM REVISTA”, circulated to numerous public sector entities, national and foreign, besides its members and the respective shop owners.
Since 1996, it publishes a Directory of the sector containing the characteristics and information of all Shopping Centres registered with the A.P.C.C.
On-line information about the Association and the sector of Shopping Centres (www.apcc.pt).

2) Training
Organizes conferences and seminars on subjects relating to commerce in general and to the industry of shopping centres in particular, for the training of professionals of the sector.
Arrange technical visits to shopping centres, which, due to their characteristics are of a special interest to its members.
Advanced Programme in Retail Space and Shopping Centres Management (PAGECC), in partnership with Universidade Católica Portuguesa.

3) Relationship with institutions
The APCC is permanently in contact with the Government to protect the interests of the sector, co-operating in the preparation of specific legislation, participating in meetings and presenting documentation on the position of the Association in respect of specific matters, which may affect the industry of shopping centres.

4) Investigation
The A.P.C.C. makes specific studies of the sector through Technical Committees operating in the Marketing and Management, Architecture and Urbanism, and Legal areas.
It maintains a permanently updated database with information on the Shopping Centres members of the Association.

5) Public Relations
The Association provides the press and Government institutions with up to date information on shopping centres and on their business ventures, to promote the image of the sector.